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Post by Supreme Marvel on Jan 19, 2011 15:24:41 GMT -5
 Beginning January 2011, DC Comics will implement a line-wide pricing adjustment, lowering the prices of all standard length 32-page ongoing comic book titles currently priced at $3.99 to $2.99. "This announcement reaffirms DC Comics' commitment to both our core fans and to comic book store retailers," said Jim Lee, DC Comics Co-Publisher. "For the long term health of the industry, we are willing to take a financial risk so that readers who love our medium do not abandon the art form." "As Co-Publishers, we listened to our fans and to our partners in the retail community who told us that a $3.99 price point for 32 pages was too expensive. Fans were becoming increasingly reluctant to sample new titles and long term fans were beginning to abandon titles and characters that they'd collected for years," said Dan DiDio, DC Comics Co-Publisher. "We needed a progressive pricing strategy that supports our existing business model and, more importantly, allows this creative industry to thrive for years to come. With the exceptions of oversized comic books, like annuals and specials, we are committed to a $2.99 price point." Source |
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Post by Crom-Cruach on Jan 19, 2011 21:56:11 GMT -5
Good idea.
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Post by Supreme Marvel on Jan 20, 2011 3:27:06 GMT -5
One of the many reasons why I love DC.
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Post by cm24 on Jan 20, 2011 3:53:18 GMT -5
Nice idea.
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Post by Dane on Jan 20, 2011 4:16:09 GMT -5
Good move imo. Keep it real guys.
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Post by Admin on Jan 20, 2011 13:57:19 GMT -5
Meanwhile, Marvel continues to charge $3.99 for one-shots and other titles  This is definitely a great move by DC and it would be rather foolish for Marvel not to take a similar step. |
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Post by Power NeXus on Jan 20, 2011 14:31:17 GMT -5
With any luck, Marvel will realize that too.
I don't think I'll be holding my breath though.
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Post by cryptic on Jan 20, 2011 14:32:43 GMT -5
Nice, I'll save a few hundred bucks this year...good job DC
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Post by Admin on Jan 20, 2011 14:34:30 GMT -5
With any luck, Marvel will realize that too. I don't think I'll be holding my breath though. Unfortunately you're probably right. As long as they continue to sell well, I don't see them saying "yeah, let's rake in LESS cash but keep our fanbase pleased." |
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Post by Power NeXus on Jan 20, 2011 14:50:23 GMT -5
If it ends up like that, maybe we could organize a boycott.  |
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Post by Supreme Marvel on Jan 20, 2011 14:53:17 GMT -5
The way the exchange rate is, I should be able to buy 5 comics for £10.  |
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Post by Zoom on Jan 24, 2011 9:40:33 GMT -5
Yeah, I wish Marvel would do this for all their books. It's a pain to pay extra for the books I want because some Marvel stuff is still 3.99.
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Post by cm24 on Jan 24, 2011 10:02:59 GMT -5
The way the exchange rate is, I should be able to buy 5 comics for £10. Cool |
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Post by ckal on Jan 26, 2011 0:29:06 GMT -5
Wonder Woman looks so much better without that stupid jacket. That costume is probably her best look IMO.
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Killshot Caine
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Post by Killshot Caine on Jan 26, 2011 1:25:57 GMT -5
I commend DC for this.I don't actually BUY any of their books but I can see how this will be good for readers who actually PURCHASE books.
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Post by Supreme Marvel on Jan 26, 2011 5:27:37 GMT -5
Bought Red Robin 19 today and already saved money! |
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Post by cm24 on Jan 26, 2011 5:47:48 GMT -5
Wonder Woman looks so much better without that stupid jacket. That costume is probably her best look IMO. Agreed. |
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